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Dubai Gives Hope to MICE Tourism

Updated: Aug 9

Soon after the UAE reopened the borders for international tourism on 7th July 2020 in the hope for boosting the economy hard hit by coronavirus, on 16th July 2020, Dubai facilitated the first business conference over the last four months in the midst of Covid-19, at the Dubai World Trade Centre.

Dubai, the capital of the United Arab Emirates has always astounded the world with their innovation and advancement.

Here is how they conducted a successful business event while recouping from the pandemic and showed us again that the show must go on.

Ai Everything x Restart Dubai was the summer conference held at Dubai World trade Centre. The event hosted UAE’s industry pioneers, government officials, and a virtual appearance by an American vocalist and maker

How they did it?

  • Visitors were emailed a barcode entry pass in advance for the paper-free & contactless event.

  • Entry pass lanyards were given to all visitors at the entranced, that were sanitized and exposed to UV protection and packed individually in a plastic.

  • At the Entrance of the event, all visitors followed a walkway for the temperature check.

  • Chairs were kept at a 2 meter distance complying with the social distancing guidelines.

  • Cleaners were always ready to clean the chairs once the visitor vacated the chair and after every panel discussion the stage furniture including the mics was sanitized for the next panel.

  • Handsantizers were kept at every corner and in-between to maintain the hygiene.

  • Multiple food stations at the prefunction area, served only packed food.

  • Precautionary measures were listed on the entry pass.

  • Before the event commenced the MC briefed the delegates about the safety instructions complying with social distancing and hygiene.

Despite the fact that the MICE industry experts says the industry will regularize in the beginning or mid of next year, a conference like this gives hope that a lot can happen within this year. Thanks to the leadership of the UAE.






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